Goodmates Product Performance Monitoring | Optimize Your Product Strategy

Optimize your online presence

Product performance monitoring for continuous improvement

Your benefits at a glance

Improved user experience:
Eliminate weaknesses through analysis and surveys.

Increased conversion rates:
Insights and adjustments increase sales.

Data-driven decisions:
Analytics enable effective decisions.

Targeted customer approach:
‍Insights through interviews and surveys optimize marketing.

Continuous optimization:
Monitoring enables constant adjustments.

Methodology Analytics

Turn your data into actionable insights.

Tools such as Google Analytics provide us with comprehensive insights into the use of your website. We can make statistical statements about your users, such as the number of visitors, the length of stay and the browsers and end devices used. We also receive demographic information and find out which search terms led users to your website. By analysing this data, we can evaluate the performance of your website and derive targeted recommendations for action to optimize your digital presence.

Delivery item

Our evaluations provide you with clear indicators for the deficits of your digital product and the areas to be addressed.

Our “Monthly Report”

Every month, we analyze your data from Google Analytics and derive targeted recommendations for action. The report is created with the Google Analytics Dashboard and sent to you as a PDF or link. This is how we continuously optimize the performance of your product.

Methodology user behavior

Identification of unique user behavior enables targeted optimizations.

Our professional behavioral analysis service offers you in-depth insights into user behavior. We analyse scrolling behaviour, cursor movements, click paths and behaviour on forms and provide you with detailed reports and visualizations such as heatmaps and recordings. By using artificial intelligence, for example, we evaluate your data efficiently and identify precise behavioral patterns.

Delivery item

Our analyses provide you with meaningful insights into your user group to help you make informed decisions. Finally, we derive specific recommendations for action to optimize the user experience and increase your conversion rates.

Use our expertise to exploit the full potential of your product.

Methodology on-site surveys

Real user feedback for targeted website adjustments.

Our professional on-site survey service (collecting feedback from visitors in real time and capturing their user experience and opinions on various aspects of the website) offers you comprehensive support to collect valuable quantitative data from real users. We develop a well thought-out strategy and a clear concept for your survey to obtain targeted feedback and information about the needs and wishes of your users.

Delivery item

Our services include the UX/UI, the creation of questions and the development of interactive click dummies. We design precise questionnaires and create appealing surveys, which we implement in tools such as UserZoom or UserSnap.

After conducting the survey, we analyze the results and offer you detailed evaluations. We record the mood of users before and after changes in order to compare the effect of the adjustments.

Finally, we develop well-founded recommendations for action and define the next steps to continuously improve the user experience.

Methodology user interviews

Understand the why: Qualitative user survey for your project!

A qualitative survey is a method of data collection that uses open-ended questions to gain detailed, in-depth insights into the opinions, experiences and motivations of respondents. Our qualitative user interviewing service provides you with in-depth insights into user behavior that are difficult to capture with other methods. We help you gain a deep understanding of your users' needs, motivations, preferences and behaviors and answer the important “why” behind your decisions.

Delivery item

Our comprehensive service begins with the development of a sound strategy and includes the design of UX/UI components. In addition to developing detailed questionnaires, we also conduct user surveys and carefully record the results. We then analyze the collected data and create meaningful evaluations.

Based on these findings, we develop well-founded recommendations for action and integrate the feedback into the next steps of your optimization processes.